CEO, Founder & Chairman of the Board

Gabriel Díaz Garza Abraham

"In life, there are two types of companies: successful ones and those destined to fail. What sets them apart is that some live comfortably in the present, while others understand the future and create it."

Commercial Management, HR, and Marketing

Xanath Díaz Garza Martínez

"There will come a time when all companies within an industry have the same operational efficiency thanks to automation; what will differentiate them is the human talent leading the way."

Co-Director of Process Innovation and Systems

Gabriel Díaz Garza Martínez

"We are in the Fourth Industrial Revolution. This is not the first time society has experienced such a transformation we know how it will end. So the question is no longer whether to automate or not, but when and how, and how this will make you competitive in the future."

Co-Director of Process Innovation and Systems

Gerardo Carter Guzmán

"The process of continuous improvement is neither new nor purely engineering. From the Socratic method to Hegel's dialectic, models have been proposed that work in many additional aspects. The problem is that people think philosophy has no application in a capitalist system."